Archive for the ‘Book Marketing’ Category

I Got It! #32 Want To Enjoy Change?

Sunday, May 13th, 2012

I’ve just spent two days with the fabulous Sam Horn, The Intrigue Expert and author of Pop!

The workshops were sponsored by the Calgary Chapter of CAPS and what a mind expanding experience.

I am thinking about all the interesting people I met and the words I heard and then puzzling how to put it all together into a “what’s next” for Joan. Aren’t I just the luckiest person to have that opportunity?

Change is like riding in a white water raft – you are floating along enjoying the scenery when all of a sudden you hit a wild rapid and you hang on for dear life and eventually make it through to hit those lovely calm waters again. Ahhh….. relax and then you start to anticipate the next rapid and begin to prepare……change – it is fun, exciting and it is scary.

Today I’m going for a three hour coaching session with Sam. I can’t imagine what I will come away with – it’s sort of like Christmas when you meet with Sam. You know it’s going to surprise you – you just don’t know how. It’s always thought-provoking and thoughtful in a way that causes you to smile and you go away with  an “I can do it” attitude.

I’m glad the sun is shining in my heart and in Calgary!

I Got It! #19 looking For A Book Club Idea?

Monday, April 18th, 2011

When you write a book you can never guess who will contact you or what parts resonate with readers.

I just had a phone call from a woman who used my just released book Got It! as her selection for the discussion. She said it was perfect because of the questions at the end of each chapter plus it only took her two hours to read. A couple of members hadn’t read it but could still participate as they could skim a couple of chapters quickly.

Each member had chosen a favourite chapter. The one that most chose was the one about authentic people and their favourite question to answer was “Who makes you exhausted and why?”  The next favourite was “Box Up Your Worries.”

Do you have a book club? What kinds of books do you enjoy?

I Got It! #18 Want To Be Inspired?

Monday, April 11th, 2011

I just chatted with a fellow writer Erica Jefferson. She was interviewing me for one of her upcoming shows. She was delightful. Her voice was animated and full of life and I loved her accent. Funny thing, she asked me where I was from as she could hear my accent too! Made me think how quickly we draw impressions, even when we can’t see a person.

What message are we giving off when we speak to someone? Are we enthusiastic and engaged? Are we good listeners or are we waiting for our turn to talk? Interesting thoughts for a Monday.

If you would like to learn more about Erica you can go to her website at

Happy Monday!

I Got It! #17 Want Some Quick Book Marketing Tips?

Sunday, April 3rd, 2011

Getting your books into as many libraries as possible is a great way to build momentum. Most public libraries will buy more than one copy so it just makes sense to make sure they know about your latest offering.  In Canada there are over 21,000 libraries so think about sales if each one bought 10 books.

  1. First ask your friends and colleagues to recommend your book at their local library. Provide them with the ISBN #, Title, Author, Publication Date and Publisher name and contact.
  1. While you can approach Canadian libraries separately, you might like to ensure that your book is available for purchase through all of the following:

Library Bound Inc
Library Services Centre
Whitehots Canadian Library Services

I’m sure there are compatible lists in the United States and as soon as I research it I will let you know the links. Good luck!

Just in case you want to recommend my book here is what you need:

Title: Got It! 21 Communiation Tips for Busy, Impateint People

Author: Joan Craven

ISBN: 978-1-60976-690-0

Publisher:Eloquent Books (January 2011)

Pubisher: Strategic BOok Group


The book is also available in the Kindle form.

Thanks for your help in getting the word out! :)